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Screenshot of the FATJOE FATRANK tool interface featuring options for Rank Checker, Session Report, Useful Links, a keyword entry field, and location selection, with social media icons below.
Long Business Description

Google Chrome extension that checks the ranking for a particular keyword in Google and Bing for the website currently viewed.

Fat Rank is a FREE lightweight in browser keyword rank checker tool. Simply visit a website, click the Fat Rank icon, type in your keyword and it will tell you where that website ranks in Google and which page URL ranks. It is very practical and usable for both competitor research, prospecting and even simple quick ranking reports for your clients.

A Siteliner graphic with the slogan "Find duplicate content, broken links, and more..." is displayed above a computer screen with site analysis elements on a purple background.
Business Name
Long Business Description

Siteliner is a free service that lets you explore your website, revealing key issues that affect your site's quality and search engine rankings:

Duplicate Content - Duplicate content can lower your site's search engine rankings, reducing the traffic to your site. Siteliner systematically checks your site for internal duplicate content, highlighting it on each page, intelligently excluding common content such as menus and navigation.

Broken Links - Broken links can damage your site's user experience and lower your site's search engine rankings. Siteliner checks all internal links on your site to ensure they are working, and highlights the broken links so you can fix them easily.

Page Power - Siteliner identifies the pages that are most prominent to search engines as they crawl through your site based on the link patterns between your pages.

Reports - Siteliner crawls and analyzes the pages on your site, revealing key information about each page. Siteliner provides a standard XML Sitemap for your site, as well as a more detailed Siteliner Report.

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Business Tags
The image shows the word "Gusto" in bold, lowercase, orange letters on a white background.
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Long Business Description

Gusto's people platform helps businesses like yours onboard, pay, insure, and support your hardworking team. Payroll, benefits, and more.

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Logo of Thrive Themes, a company specializing in conversion focused WordPress themes, featuring a green leaf design.
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Long Business Description

Blazingly fast WordPress templates and plugins, built to get more traffic, more subscribers, more clients and more customers for you.

Business Tags
A person's hand holding the book "Good to Great" by Jim Collins against a black background. The book has a bright red cover with white and yellow text.
Business Genre
Long Business Description

The Challenge
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.

But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?

The Study
For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?

The Standards
Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.

The Comparisons
The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?

Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't.

The Findings
The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:

  • Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.
  • The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.
  • A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.
  • The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.

“Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.”

Perhaps, but who can afford to ignore these findings?

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A logo with bold black text "HEADLINER" and below it, the tagline "FREE VIDEO EDITOR. BUILT FOR CREATORS." on a gradient blue to purple background.
Business Name
Long Business Description

Easily create videos to promote your podcast, radio show or blog. Share to Instagram, Facebook, Twitter, YouTube, Linkedin and anywhere video lives.

See examples on the I AM CEO Podcast

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Logo of Mimiran featuring a cheerful, waving cartoon character on the left and the text "Mimiran" along with the tagline "CRM for people who hate 'selling'" on the right.
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Long Business Description

Simple CRM for professional services firms who want to grow but hate "selling".

  • Make your website a lead generation engine.
  • Get more sales conversations.
  • Close more clients with automated proposals and e-signature.
  • Stay connected to the people who matter.
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Business Tags
Blue and white BUZZ logo with stylized lowercase "b" forming a speech bubble, followed by the word "BUZZ" in bold blue letters.
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Long Business Description

The world's first all-in-one sales engagement platform that allows your team to engage more prospects and close more deals without software exhaustion.

Reach the people who make the decisions

Finding the right people, on the right channel, at the right time is key component to your sales flow. Buzz combines data sourcing, automation, and lead management that allows you to directly engage, manage, and close your ideal clients.

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Logo of Mindful Money with an orange circle to the left containing a stylized white "M" with a smiling face. The text "Mindful Money" is next to the circle in white.
Business Name
Long Business Description

Mindful money courses are based on the same goal-focused, planning-driven process that is at the core of everything we do. In a world that is hyper focused on market timing and investment selection (which can never be predicted or controlled to begin with), mindful money is counter-cultural. Our success begins with a plan… and with financial education.

Podcast Episode with Jonathan DeYoe: https://iamceo.co/2021/03/14/iam944-best-selling-author-believes-in-financial-literacy-training/

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A promotional graphic for NotebookLM with the slogan "Think Smarter, Not Harder" and a button labeled "Try NotebookLM.
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Long Business Description

NotebookLM is an AI-powered note-taking and research assistant developed by Google. It allows users to upload documents and then interact with those documents using AI, creating a personalized and interactive learning or research experience. 

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