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Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.

Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition.

Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"

Circle is the world’s leading all-in-one branded community platform. Circle enables you to bring together your community, events, and courses — all under your own brand. CIrcle customers range from creator-led communities like Ali Abdaal’s Productivity Club, Dr. Becky’s GoodInside, and Jay Shetty’s Coaching Program, to organizational communities like Harvard’s CrimsonConnect, SpaceX’s Starbase community, The RSA’s Circle, and Oprah’s Daily Inside club.

Join 13,000 community builders on Circle to:

• Build a dedicated home for your community with full control and ownership.
• Engage your audience through events, courses, email and gamification.
• Monetize with paid memberships, gated content, and recurring subscriptions.
• Scale your business with automations, AI tools, and fully branded mobile apps.

Circle Plus is a premium solution that offers fully branded mobile apps for iOS and Android, designed to help community businesses stand out in the app stores and earn more revenue. The service includes a fully done-for-you app, world-class design support, hassle-free migrations, and much, much more.

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