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The global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic.
In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renée Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"—untapped new market spaces ripe for growth.
BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes:
- A new preface by the authors: Help! My Ocean Is Turning Red
- Updates on all cases and examples in the book, bringing their stories up to the present time
- Two new chapters and an expanded third one—Alignment, Renewal, and Red Ocean Traps—that address the most pressing questions readers have asked over the past 10 years
A landmark work that upends traditional thinking about strategy, this bestselling book charts a bold new path to winning the future. Consider this your guide to creating uncontested market space—and making the competition irrelevant.
To learn more about the power of BLUE OCEAN STRATEGY, visit blueoceanstrategy.com. There you'll find all the resources you need—from ideas in practice and cases from government and private industry, to teaching materials, mobile apps, real-time updates, and tips and tools to help you make your blue ocean journey a success.
Insight Timer is a smartphone app and online community for meditation. The app features guided meditations, music and talks posted by contributing experts.
Search millions of royalty free stock images, photos, videos, and music. Get inspired by 1000s of new, high-resolution stock images added daily.
Here's some podcast equipment you should check out
- How to start a podcast: https://progreshion.ceoblognation.com/2018/05/21/how-to-start-a-podcast/
- How to be a great podcast guest: https://progreshion.ceoblognation.com/2021/04/05/4-steps-to-be-the-best-podcast-guest/
Hootsuite is a social media management platform, created by Ryan Holmes in 2008. The system's user interface takes the form of a dashboard, and supports social network integrations for Twitter, Facebook, Instagram, LinkedIn and YouTube.
You Are a Media Company Course is packed with over 10 hours of content that helps entrepreneurs, startups founders, business owners and entrepreneurs build their own media companies. Whether you know it or not, you are in the media business and if you are a CEO, entrepreneur, business owner or marketing professional, your job is to create and generate content, information and a way to connect with your ideal client or customer to reach your goals.
This course is great for
- Entrepreneurs and business owners who are looking to generate more sales and opportunities.
- Solopreneurs and brands looking to increase their visibility.
- Organizations that are looking to increase their visibility by leveraging various digital tools.
- Leaders and innovators looking to distinguish their products or services.
- Marketing professionals that are looking to focus their marketing efforts and searching for a strategic way to reach their goals.
Our mission is to make the world more productive. To do this, we built one app to replace them all - Tasks, Docs, Goals, and Chat.
LeafDNS provides a free comprehensive DNS test. You can enter the domain name in the space provided, and press” Go!”. They have many more services that they are developing and planning to launch in the future. It is a simple website to navigate through, and you can contact the email given to report any query or complaint.
Audacity is an easy-to-use, multi-track audio editor and recorder for Windows, Mac OS X, GNU/Linux and other operating systems. Developed by a group of volunteers as open source.
Smart AI scheduling for busy teams.
Reclaim is an AI scheduling automation app that finds the best time for your meetings, tasks, habits, & breaks.









