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The global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic.
In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renée Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"—untapped new market spaces ripe for growth.
BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes:
- A new preface by the authors: Help! My Ocean Is Turning Red
- Updates on all cases and examples in the book, bringing their stories up to the present time
- Two new chapters and an expanded third one—Alignment, Renewal, and Red Ocean Traps—that address the most pressing questions readers have asked over the past 10 years
A landmark work that upends traditional thinking about strategy, this bestselling book charts a bold new path to winning the future. Consider this your guide to creating uncontested market space—and making the competition irrelevant.
To learn more about the power of BLUE OCEAN STRATEGY, visit blueoceanstrategy.com. There you'll find all the resources you need—from ideas in practice and cases from government and private industry, to teaching materials, mobile apps, real-time updates, and tips and tools to help you make your blue ocean journey a success.
WordPress.com and WordPress.org are distinct platforms, though both are based on the same core WordPress software. WordPress.com offers a managed hosting service with a simpler user experience, while WordPress.org provides the software for free, requiring users to find their own hosting and manage the site themselves. The key difference lies in the level of control and management: WordPress.com handles hosting and maintenance, while WordPress.org gives users complete control over their site's hosting, plugins, themes, and more.
An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.
Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.
The E-Myth Revisited will help you grow your business in a productive, assured way.
This 16 page coloring book is for CEOs, entrepreneurs and business owners to relax and harness their creativity.
This collaborative book features inspiration Each page of the book features the following brands--I AM Coloring, Blue 16 Media, I AM CEO, Still Work 2 Do, Leash Talk, DR1VEN Brand and more.
Studies have shown that adult coloring can reduce stress, increase motor skills, improve sleep, improve focus and help with relaxation. With the disruption and change happening in our world, we hope this is something that helps you stay peaceful and healthy mentally and emotionally.
Also includes a pack with 4 crayons.
Get the electronic version at CBNation and Iamcoloring.com
Get the physical version at Dr1ven.co and Iamcoloring.com
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.
Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition.
Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"
AI-powered course platform. Free 30-day trial, cancel anytime. Community, website builder, bulk emails and affiliate program included.
Jasper is the generative AI platform for business that helps your team create content tailored for your brand 10X faster, wherever you work online.
Testimonials
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"This isn’t just about staying relevant in a rapidly evolving industry; it's about leading the way. With Jasper, we're not just keeping pace with change—we’re driving it. AI has made us more proactive, progressive, and prepared for the future."
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David Hoebbel
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